Ep #28 How to Reduce friction in your buyer's journey Ft. Eric Dickmann
The wait is over!
Back with double episodes this week.
In today’s episode I have a very interesting discussion with Eric Dickmann Founder and CMO of The Five Echelon Group share about how to reduce friction in your buyer's journey,and more
Some key takeaways from the episode with Eric:
✅ Differentiators = value to target audience
✅ Walk in the shoes of the customer
✅ Truly understand the customer
Connect with Eric:
Five Echelon Group Website: https://fiveechelon.com/
Edickmann: Twitter
Virtual CMO Podcast: https://fiveechelon.com/the-virtual-cmo-podcast/
Connect with the host Roohi Kazi on the below platforms:
Instagram-roohik2
LinkedIn: Roohi Kazi
Twitter: KaziRoohi
Visit this link for more listening options/platforms for the Business Podcast by Roohi, and next step groups: https://bop.me/roohikaz
Business Podcast by Roohi
website: https://6thimbles.wixsite.com/bizpodroohi
Subscribe to the Business Podcast by Roohi newsletter here: https://businesspodcastbyroohi.substack.com/
